Campaign Nodes

Time Delay

Pause a campaign execution for a fixed amount of time before moving on.

The Time Delay node waits for a fixed duration before the contact continues to the next connected node.

When to use it

Use this node when the workflow should wait the same amount of time for everyone.

Common examples:

  • wait one day after a welcome email
  • delay a follow-up message
  • give a contact time to act before checking engagement
  • space out a sequence of campaign messages

Settings

  • Node name: optional display name shown on the workflow canvas.
  • Delay value: the number to wait.
  • Delay unit: the unit, such as minutes, hours, or days.

Simulation and execution behavior

Simulations show the workflow path without making the user wait in real time. Real executions pause until the delay has elapsed, then continue to the next node.

Best practices

  • Use Time Delay for simple fixed waits.
  • Use Wait Until when contacts should wait for a condition, event timestamp, or maximum time.
  • Avoid stacking many short delays when a single clearer delay would explain the workflow better.

Update Contact

Change contact attributes from a campaign workflow.

Wait Until

Hold contacts until conditions, an event time, or a maximum wait allows the workflow to continue.